Among the topics addressed in the course are (1) characteristics and philosophy of a well run marketing meeting; (2) specifically addresses the elements of an effective moderator; (3) the role and responsibilities of a moderator; (4) the questioning process for effective marketing; (5) the moderator’s responsibilities; (6) the presentation process and format; (7) how to create a positive and productive market environment; (8) how to handle a presenter; (9) how to stimulate productive thinking and create participation. Many role-plays are an integral part of the course, as is videotaping and critiquing.
The mission of the Education Foundation is to establish a fund to encourage and financially support education programs related to real estate, particularly in the area of creative transactions and professionally structured equity marketing techniques.
